Upper Deck Sports Cards

Since its beginning as a baseball card manufacturer in 1989, the Upper Deck Company established itself  established itself as a major player in the trading card and sports memorabilia industry.

Upper Deck was hatched by entrepreneurs who met in a southern California sports card store of the same name.  The founders saw the exploding industry as an opportunity.

Seeking to set themselves apart by producing a higher quality card than had previously been available, the group helped change the landscape by acknowledging that the cards were the real focus of the product, rather than the gum.   The idea worked, thanks in part to the continuing growth in the card market, and it’s famous 1989 Ken Griffey Jr rookie card.

The first card company to be simultaneously licensed with the “Big Four” professional sports (baseball, football, hockey, and basketball) Upper Deck was also the first company to introduce personally autographed cards of its biggest stars.

Upper Deck cards are distinguishable both by their high quality and by their distinctive hologram logo, another industry first.

In fall of 2009, Major League Baseball gave Topps an exclusive contract to produce baseball cards. Upper Deck retained its contract with the Major League Baseball Players Association, and will continue producing cards without team logos. Upper Deck’s contacts with the other professional sports leagues remain unchanged.  However, by 2011, the company's only licenses for sports card products were with the NHL and Collegiate Licensing Company.

Upper Deck has produced a variety of sets under various brand names, the best known of which are Fleer, SPx and SP Authentic.  SP (or Short Print) Authentic has produced some of the finest and most collectible sports card sets of the modern era. The SP Authentic football card sets particularly collectible, and feature a number of outstanding autographed rookie cards.  Some of Upper Deck’s other series include Black Diamond, Exquisite, and Ultimate Collection; all three of which are produced for multiple sports.

Upper Deck has also begun to produce a series of Finnish and Swedish language hockey cards for international sale.

Upper Deck is also known for its Diamond Club, a special promotional clubs for the top collectors and purchasers of Upper Deck products.  Diamond Club members receive special promotional items and opportunities, along with invitation to unique Upper Deck Events.

When the Topps Company came up for sale, Upper Deck made an unsuccessful attempt to buy its long-time rival but was unsuccessful.   Upper Deck sports cards can usually be found alongside their chief rivals on store shelves.

2005-06 Dual Box Topper Base #LJMJ1 Michael Jordan Lebron James Card Plus 3 more
2005-06 Dual Box Topper Base #LJMJ1 Michael Jordan Lebron James Card Plus 3 more
$9.95
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2013 Upper Deck Sp Authentic Football Factory Sealed Hobby Box
2013 Upper Deck Sp Authentic Football Factory Sealed Hobby Box
$59.99
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2007 Upper Deck Exquisite Baseball Rookie Signatures New Sealed Hobby Box
2007 Upper Deck Exquisite Baseball Rookie Signatures New Sealed Hobby Box
$285.00
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2003 UPPER DECK BOX SET LEBRON JAMES ROOKIE CARD #21 CAVALIERS
2003 UPPER DECK BOX SET LEBRON JAMES ROOKIE CARD #21 CAVALIERS
$2.58
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2004-05 UPPER DECK RIVALS BOX SET  CARMELO ANTHONY & LEBRON JAMES CARD #21
2004-05 UPPER DECK RIVALS BOX SET CARMELO ANTHONY & LEBRON JAMES CARD #21
$2.58
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2012 Upper Deck USA Football Box Set Future Swatch Jersey #FS-19 Gimel President
2012 Upper Deck USA Football Box Set Future Swatch Jersey #FS-19 Gimel President
$2.00
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2012 Upper Deck USA Football Box Set Future Swatch Jersey #FS-19 Gimel President
2012 Upper Deck USA Football Box Set Future Swatch Jersey #FS-19 Gimel President
$2.00
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2012 Upper Deck USA Football Box Set Future Swatch Jersey #FS-19 Gimel President
2012 Upper Deck USA Football Box Set Future Swatch Jersey #FS-19 Gimel President
$2.50
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1992 Upper Deck All-Star FanFest Box Set Base Gold 9 Juan Gonzalez Texas Rangers
1992 Upper Deck All-Star FanFest Box Set Base Gold 9 Juan Gonzalez Texas Rangers
$1.15
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1992 Upper Deck All-Star FanFest Box Set Base Gold 9 Juan Gonzalez Texas Rangers
1992 Upper Deck All-Star FanFest Box Set Base Gold 9 Juan Gonzalez Texas Rangers
$1.15
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1992 Upper Deck All-Star FanFest Box Set Base Gold 9 Juan Gonzalez Texas Rangers
1992 Upper Deck All-Star FanFest Box Set Base Gold 9 Juan Gonzalez Texas Rangers
$1.24
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Troy Aikman Cards! YOU CHOOSE___Troy Aikman Troy Aikman Troy Aikman!!!!!!
Troy Aikman Cards! YOU CHOOSE___Troy Aikman Troy Aikman Troy Aikman!!!!!!
$1.25
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