History of Racing Cards

NASCAR trading cards have seen an explosion in popularity in the last two decades, and have becomea regular staple of the trading card industry.

Racing cards were originally featured in packs of tobacco and cigarettes, much like other trading cards, during the early part of the 20th Century. The earliest known racing sets are the 1911 American Tobacco Auto Drivers set, and the 1911 Turkey Red Automobile series.

Racing cards were produced on and off over the course of the next several decades by a variety of manufacturers including Topps, Parkhurst, and Fleer. The modern mass produced racing card industry began taking off in the late 1980’s with manufacturer Maxx producing a number of popular trading sets. Maxx was absorbed by the Upper Deck Company in 1995, and produced some highly collectible sets between 1995 and 2001. Despite this successful partnership, newcomer Press Pass rapidly began to dominate the racing card industry.

By 2001, Press Pass had become the exclusive manufacturer of NASCAR trading cards, and is today the leading producer of racing cards. Press Pass helped to change the face of the trading card industry in the mid 1990’s by introducing memorabilia cards featuring pieces of race-used cars, fire-suits, and tires. Today, Press Pass produces racing cards in a wide variety of sets including the Premium, Stealth, Element, Showcase, and Eclipse series.

While racing cards are still a minor market compared to baseball and football cards, they have been steadily increasing in popularity along with the rising popularity of NASCAR in general. Autographed memorabilia cards can reach several hundred dollars, and the debut of female driver Danica Patrick should further increase the collectability of the latest racing sets.


2014 PRESS PASS TOTAL MEMORABILIA NASCAR Factory Sealed Blaster Box 1 Hit
2014 PRESS PASS TOTAL MEMORABILIA NASCAR Factory Sealed Blaster Box 1 Hit
$10.99
Time Remaining: 7h 48m
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PRESS PASS NASCAR LIMITED ED. COLLECTIBLE TIN ONLY
PRESS PASS NASCAR LIMITED ED. COLLECTIBLE TIN ONLY
$3.99
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2009 Press Pass Eclipse Racing Box 24ct Factory Sealed Hobby
2009 Press Pass Eclipse Racing Box 24ct Factory Sealed Hobby
$99.00
Time Remaining: 1d 6h 38m
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1994 Press Pass VIP Racing Premier Edition Factory Sealed Box 24ct
1994 Press Pass VIP Racing Premier Edition Factory Sealed Box 24ct
$50.00
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DALE EARNHARDT SR PRESS PASS TRADING 50 CARD METAL TIN SET DVD MOVIE NASCAR BOX
DALE EARNHARDT SR PRESS PASS TRADING 50 CARD METAL TIN SET DVD MOVIE NASCAR BOX
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2008 DAVID RAGAN PRESS PASS PLATINUM NASCAR RACING CARD #P23 (79/100)
2008 DAVID RAGAN PRESS PASS PLATINUM NASCAR RACING CARD #P23 (79/100)
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2007 Press Pass Traks Racing Retail Box Look For Auto & Memorabilia Cards!
2007 Press Pass Traks Racing Retail Box Look For Auto & Memorabilia Cards!
$5.00
Time Remaining: 2d 13h 47m
2006 Press Pass Racing Retail Box Look For Autographs & Race Used Tire Cards!
2006 Press Pass Racing Retail Box Look For Autographs & Race Used Tire Cards!
$5.00
Time Remaining: 2d 13h 49m
2014 Press Pass Total Memorabilia  Blaster Box 1 Hit per box
2014 Press Pass Total Memorabilia Blaster Box 1 Hit per box
$13.00
Time Remaining: 3d 1h 28m
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2004 Press Pass Eclipse Nascar Racing Retail Box -7 Exciting Levels Of Inserts
2004 Press Pass Eclipse Nascar Racing Retail Box -7 Exciting Levels Of Inserts
$119.95
Time Remaining: 3d 4h 3m
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2009 Press Pass Nascar Racing Hobby Box -1 Hit Per Box
2009 Press Pass Nascar Racing Hobby Box -1 Hit Per Box
$74.95
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2003 Press Pass Eclipse Racing Hobby Box -2 Hits Per Box
2003 Press Pass Eclipse Racing Hobby Box -2 Hits Per Box
$99.95
Time Remaining: 3d 4h 23m
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