History of Baseball Cards

The oldest and most popular category of sports trading cards; baseball cards have been produced since the late 1860’s. Originally included in packs of chewing gum, tobacco, and cigarettes as a marketing tool; baseball cards were not mass produced until the 1930’s.  The early tobacco cards are among the most collectible cards in the sports collectible hobby, due both to their age and scarcity.  The 1933 Goudey set is considered by collectors to be one of the first mass produced baseball card sets, and features the first cards for some of the game’s greatest stars: Babe Ruth and Lou Gehrig.  The 1934 Goudey set is smaller, but also very popular.

1962 Jello Mickey Mantle cardThe production of baseball cards declined during the Second World War, but exploded again in the late 1940’s and early 1950’s. Between 1948 and 1955, the baseball card industry was dominated by the Topps and Bowman companies. The rivalry ended in 1955 when Topps purchased Bowman in a dispute primarily over Bowman’s exclusive contract with Mickey Mantle.  Topps essentially monopolized the industry until the early 1980’s, with only limited competition from companies such as Fleer and Leaf.

Fleer sued Topps over Topps’ exclusive agreements with Major League Baseball and in 1981, Fleer and new company, Donruss, re-entered the baseball card industry. Combined with an explosion of interest in the hobby, the arrival of new competition (including Upper Deck in 1990) spurred what has been dubbed the “Age of Overproduction.”   The value of baseball cards declined drastically as the market was flooded with new sets.

In the late 1990’s, with a declining customer base and sagging card prices, card companies began including ‘memorabilia cards’ in their sets, featuring game-used pieces of jerseys, bats, gloves, and even bases. These insert cards have been largely responsible for revitalizing interest in the hobby. In late 2009, Major League Baseball signed an exclusive contract with Topps, granting Topps the sole right to use MLB team logos. The long-term effects of this contract on the industry remain to be determined.

1990 Fleer baseball box set plus 1990 sealed update set.
1990 Fleer baseball box set plus 1990 sealed update set.
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(10) 550 CT. WHITE CARDBOARD STORAGE BOXES STORE PROTECT BASEBALL TRADING CARDS
(10) 550 CT. WHITE CARDBOARD STORAGE BOXES STORE PROTECT BASEBALL TRADING CARDS
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1987 Fleer Baseball Wax Box 36 Packs B Bonds, B Larkin or B Jackson Rookie??
1987 Fleer Baseball Wax Box 36 Packs B Bonds, B Larkin or B Jackson Rookie??
$40.00
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1989 Box Set Base #118 Luis Tiant Cesar Cedeno Gold Coast Suns (SPBA) Card
1989 Box Set Base #118 Luis Tiant Cesar Cedeno Gold Coast Suns (SPBA) Card
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1989 Box Set Base #118 Luis Tiant Cesar Cedeno Gold Coast Suns (SPBA) Card
1989 Box Set Base #118 Luis Tiant Cesar Cedeno Gold Coast Suns (SPBA) Card
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1989 Box Set Base #118 Luis Tiant Cesar Cedeno Gold Coast Suns (SPBA) Card
1989 Box Set Base #118 Luis Tiant Cesar Cedeno Gold Coast Suns (SPBA) Card
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02 Fleer Box Score Rafael Palmeiro Amazing Greats/150
02 Fleer Box Score Rafael Palmeiro Amazing Greats/150
$39.99
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1989 Box Set Base #119 George Foster Bobby Bonds St. Lucie Legends (SPBA) Card
1989 Box Set Base #119 George Foster Bobby Bonds St. Lucie Legends (SPBA) Card
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1989 Box Set Base #119 George Foster Bobby Bonds St. Lucie Legends (SPBA) Card
1989 Box Set Base #119 George Foster Bobby Bonds St. Lucie Legends (SPBA) Card
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1989 Box Set Base #119 George Foster Bobby Bonds St. Lucie Legends (SPBA) Card
1989 Box Set Base #119 George Foster Bobby Bonds St. Lucie Legends (SPBA) Card
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2000 Topps Baseball Lot 1+2 Sealed Hobby Boxes Loaded Autograph All-Star?????
2000 Topps Baseball Lot 1+2 Sealed Hobby Boxes Loaded Autograph All-Star?????
$68.00
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2017 TOPPS BASEBALL SERIES 1 HOBBY BOX (36 PACKS)
2017 TOPPS BASEBALL SERIES 1 HOBBY BOX (36 PACKS)
$49.00 (22 Bids)
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